Michael Gartenberg doesn’t waste any words explaining why Apple it the company to watch in the consumer space:
In the 21st century, the battle lines are different and the next big battle isn’t for the boardroom but the living room. Machines there are bought one at a time. Apple knows how to sell to the consumer. Microsoft, , knows how to sell to business who buy a thousand PCs at a time. They don’t yet know how to sell to a consumer who buys one at a time.
Time to buy some Apple stock.